Auguste

Auguste design from Byron Bay in organic cotton voile, which is a fine open plain weave that weighs almost nothing and needs a slip beneath it.
The label calls its pieces future vintage, and the phrase is earned. These are dresses cut to be kept and handed on rather than replaced, in prints drawn rather than licensed.
The dress that ends up in every photograph of a hot week, and packs down to nothing.
Auguste, in short
Who is Auguste?
An Australian label designing from Byron Bay, known for organic cotton voile, drawn prints and dresses cut to be kept rather than replaced. The house calls its pieces future vintage.
What is Auguste known for?
Organic cotton voile, which is a fine open plain weave that weighs almost nothing, in prints drawn for the label rather than licensed. Easy summer dressing that packs down to nothing.
Where can you buy Auguste on the Mornington Peninsula?
At Amelie & Frank's in Red Hill, and online with complimentary shipping on orders over $100 Australia-wide.
Questions, answered
Is cotton voile see-through?
Yes, and that is the nature of the weave rather than a shortcoming. It is fine, open and plain woven, which is why it weighs almost nothing and moves the way it does. Most pieces want a slip underneath and are cut on the understanding that you will wear one.
How does Auguste fit?
Relaxed and generous through the body. If you are between sizes and want something closer to the frame, size down. Write to us if you would like a piece measured before you order.
How do I wash it?
Cold gentle wash or hand wash, dry in the shade rather than direct sun, and it will take a warm iron. Organic cotton softens with each wash rather than deteriorating.
Does it travel well?
It is one of the few things that genuinely does. Voile packs into almost nothing and shakes out. It is the dress that ends up in every photograph of a hot week.
Do you ship Auguste Australia-wide?
Yes, complimentary on orders over $100, wrapped by hand at Red Hill.

